Videosocials.net Co-founder, Mark Bullock, explains that in order to reach a level of mastery at anything, you need to practice and then to maintain that level of mastery, you need to practice. procession.
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Transcript:
Have you ever wondered why the legal profession or medical profession, when they’re talking about a private practice, they use the word practice? I’ve often wondered myself.
Hi, I’m Mark Bullock. I’m the Co-founder of Video socials.net.
And the… we say as part of our creed when we open our meetings is that Video socials is a safe place to practice and experiment. And I wanted to explore for a moment what do we mean by practice? Because nobody wants to practice, right? We want to hit it out of the park. The whole reason for doing anything that we’re doing — it doesn’t matter whether it be marketing or running our businesses — our practices — is we want to get it done. And the doctor that you go to see, you’re hoping, and you’re not thinking in terms of they’re practicing, you know. They need to know what they’re doing, okay. And our attorneys, well, again, they better know what they’re doing.
The reason that they call it a practice is because we’re always expanding. We’re always learning. We’re always growing. There’s continuing education in any of the professions that require advanced knowledge and are evolving over time.
So, when they’re saying the word practice, that’s part, at least I believe, part of what they’re talking about because yes, you may have reached a level of mastery, but even once you reach that level of mastery, there’s always more to learn and the world is changing and knowledge is expanding, etc .
So, there’s practice. How does this relate back to Videosocials, though? And what I basically want to say is, if we come into an environment we’re not familiar with, we don’t really have a lot of experience in recording videos, writing blog posts, creating marketing content that actually gets the attention of a viewership and prospects. Until we realize that mastery requires practice, right?
So, Videosocials is a safe place to practice, because if you come in the door thinking that you’ve got to knock it out of the park, and that’s the only way you approach showing up, when you have that little bobble in your voice, when you lose your place, when something happens that it’s less than perfect, ‘Hah, I just wasted the entire meeting.’ No, you didn’t. You got in a great practice, and from the experience of thousands of these recordings and hundreds of people doing this, some of those little bobbles in the voice, some of those having to look away to think about what the next word is going to be, only make what you present on screen as something that’s far more real and approachable and conversational, which is — does nothing but — draw your audience in, because who wants to sit and watch you read them a script? Nobody.
They want to get to know you. They want to know the information that you have available to them if that information is valuable to them.
So, come to Video socials and practice. Some of those practices are going to be knocked out of the park.
Again, Mark — Videosocials.net, phoneBlogger.net. And if you found this valuable, you’ll find lots more at Videosocials.net/Academy. Take care.