Mark Bullock, co-founder and COO of Videosocials.net and phoneBlogger.net discusses the importance of organizing content. He emphasizes the need to guide viewers to more information about a specific piece of content they found. Mark suggests organizing content on YouTube through playlists and/or WordPress blog categories. Keeping category and playlist descriptions concise (1-3 words) will make it easier for users to navigate and find what they’re looking for.

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